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Wayfinding was delivered as a seamless extension of the architecture, developed in strict adherence to Polestar’s intricate brand guidelines. Typography, hierarchy and use of materials were applied with precision, creating a system that is intuitive, restrained and uncompromisingly on brand.
As part of the interiors for Polestar, we supplied and artworked a series of large-format stretched canvas installations showcasing the brand’s vehicle range. The imagery was carefully selected and prepared to showcase the design, craftsmanship and performance of the products, creating a visually impactful environment throughout the workspace.