Atlas Cartridges, currently based in the UK, but with goals of reaching the US market. Atlas wanted to look more authoritative in an ever growing and saturated market.
Earlier this year we were tasked to rebrand Atlas, a tattoo equipment supplier which needed to break the rules and stand out. With a nod to its heritage, our focus was to create a modern identity which spoke volume to the style conscious and rebellious tattoo industry, whilst also maintaining a premium and established image.
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